Update: Vaccine Bond Initiative & UN Fight Hunger Video Contest
I have two updates on previous posts:
1) A couple of weeks ago we posted about a new way to raise funds for vaccines. Today Reuters reported that this bond financing mechanism went through. Pienso and the Center for Global Development have also posted about this.
November 7, 2006 Religious leaders, rockers unite for vaccine bond
LONDON (Reuters) – “Investors snapped up a $1 billion bond to fund life-saving vaccines for children in developing countries on Tuesday as central banks, religious leaders and rock stars bought into the first scheme of its kind…The offering was the first leg of an initiative — the International Finance Facility for Immunisation (IFFIm) — which aims to raise funds from bond markets over the next 10 years…’We will ultimately raise an extra $4 billion to deliver life-saving vaccines to children in the poorest countries…This will immunize 500 million children by 2015 saving ten million lives, and help to eradicate polio from the world.” The full story can be found at the link above.
2) The UN really does seem like it is getting hip to internet marketing. The October post on the UN enlisting the internet star Lonleygirl15 for a global anti-poverty video was not their last foray into using the internet to spread their message. It looks like they are having a video contest for one of their campaigns.
I saw this information over at Netsquared where you can read more: “FightHunger.org is a division of the UN World Food Programme set up to help end child hunger by 2015 which is part of the first Millenium Development Goal. They have just launched a viral video contest and are looking for a short, upbeat videos about ending child hunger.”